Welcome to RentPath, a leading digital marketing solutions company, that empowers millions nationwide to find apartments and houses for rent. Through its brands, RentPath continues to simplify the apartment search experience while driving quality advertiser leads that result in occupancies and a high return on investment. With powerful online and mobile solutions that provide prospective renters with the information and tools they need, RentPath connects consumers with a home that reflects their personal lifestyles.

We are here to connect people with a place to call home. That is our mission: to help renters find and live in a place they love. Until we touch every renter, in every rental property across the world, our job is not complete.
The premier site for multifamily communities connecting qualified renters with their ideal apartment home… and connecting our clients with results far beyond the lead.
Rent.com targets first-time renters, especially millennials, connecting them to all different types of rental properties.
Rentals.com is the largest site focused on single family rentals, including single family homes, condominiums, townhomes and rent-to-own properties.
Lovely is an award winning, feature-packed, apartment-search marketplace, attracting tech-savvy early adopters in major urban areas.
New Home Guide is a leading marketer for New Homes, Home Builders & New Home Communities in the U.S.
RentalHouses.com provides an online resource that brings prospective renters together with property managers, realtors and investors.

Leadership Team

Marc Lefar RentPath, LLC President and Chief Executive Officer

Marc Lefar

President and Chief Executive Officer

Marc Lefar RentPath, LLC President and Chief Executive Officer

Marc Lefar

President and Chief Executive Officer

As President and Chief Executive Officer of RentPath, Marc Lefar leads the digital marketplace by connecting millions of consumers with apartments, condos and houses for rent through its network of websites and mobile apps including ApartmentGuide.com, Rent.com, Lovely, Rentals.com and RentalHouses.com. With over 30 years of experience, Marc has developed a unique blend of global marketing, financial and operational expertise.

Marc started at Procter & Gamble before becoming Chief Marketing Officer of Cingular Wireless, now AT&T Mobility, where he was responsible for all aspects of marketing strategy and execution. Marc helped lead the acquisition and integration of AT&T Wireless and worked with Steve Jobs during the launch of the iPhone. Prior to RentPath, Marc was the Chief Executive Officer of Vonage where he helped the company expand into new markets and drive shareholder returns.

Marc serves on the Board of Directors of Class Pass, a digital marketplace and subscription service for the fitness industry, and IPC Systems, the leading provider of communications for the financial services and trading communities. He also serves on the Board of Advisors for the McIntire School of Commerce and in 2011 he was appointed to the National Security Telecommunications Advisory Committee by President Obama. Marc holds two U.S. patents with five more currently pending.

Kim Payne

Senior Vice President and Chief Financial Officer

Kim Payne

Senior Vice President and Chief Financial Officer

As Senior Vice President and Chief Financial Officer of RentPath, Kim Payne is responsible for oversight of the accounting and finance functions.

She joined RentPath as an accountant in 1991 and during her more than 20-year tenure with the company, has served in various finance management roles, including Financial Analyst, Director of Analysis and Planning, and Vice President of Finance. Payne’s responsibilities have included budgeting, forecasting, acquisitions and divestitures, financial analysis and capital expenditure management.

Payne holds a Bachelor of Science in Accounting from Florida State University and a Masters of Business Administration from Kennesaw State University.

Arlene Mayfield

Senior Vice President, Sales

Arlene Mayfield

Senior Vice President, Sales

As Senior Vice President of Sales, Arlene Mayfield plays a key role in the strategic direction of RentPath and its full portfolio of consumer and business solutions. In addition, she is responsible for developing the company's annual revenue initiatives while leading an enterprise-sized sales team of 400. Her commitment to sales excellence has led the company through a number of successful acquisitions and operational changes over the last several years, improving both overall company performance and revenue.

Mayfield has a longstanding record of sales leadership and success at RentPath. She began her career here in 1993, managing the Albuquerque and Orlando markets. She was responsible for growing revenue by 250% and 150% in these markets, respectively. As a result of this success, she moved into the role of Regional Director for the Eastern Region, managing nine markets by 1999.

In September 2003, Mayfield was promoted to Vice President of the Homes Division, where she oversaw 32 publications and doubled the division's revenue.

By December 2007, Mayfield was promoted to Senior Vice President of Sales over the entire RentPath portfolio. Since her appointment to senior leadership, she has played an instrumental role in changing the entire company. She helped move the business from a print-based model to an online powerhouse and market leader. She's also helped grow the RentPath sales team to more than 400 professionals active in their communities.

Marlon Starr

Senior Vice President, General Counsel and Corporate Secretary

Marlon Starr

Senior Vice President, General Counsel and Corporate Secretary

As Senior Vice President, General Counsel and Corporate Secretary of RentPath, Marlon Starr is responsible for all legal and corporate governance matters.

Prior to joining the company, Starr spent over 20 years in private legal practice as a partner at two major law firms, specializing in corporate and securities matters.

Starr graduated from Tulane University and Emory University Law School, where he served on Law Review.

Mike Child

Chief Technology Officer

Mike Child

Chief Technology Officer

As CTO of RentPath, Child leads the creation, implementation and overall technical strategy for ApartmentGuide.com’s applications and integrated e-commerce features. He provides strategic direction, acting as the technical visionary, to ensure that RentPath remains on the cutting edge and meets the needs of current and future customers.

Prior to working at RentPath, Child was Chief Information Officer for BellSouth Advertising and Publishing Group (BAPCO), where he was responsible for the information technology strategies of four companies within BAPCO.

Child graduated Cum Laude from the University of Georgia with a Bachelor of Science degree in computer science. He is a member of several professional organizations including the American Management Association, the Association for Systems Management and the Project Management Institute.

Kelly Bergeron

Chief Human Resources Officer

Kelly Bergeron

Chief Human Resources Officer

Kelly began her career with RentPath in 2000 and is now the Chief Human Resources Officer. Prior to joining RentPath, Kelly worked for the State of Florida Controller as Regional Director of Banking and Finance in Fort Lauderdale. After a year, she moved into the private sector as the Executive Vice President and Chief of Staff for Associated Industries of Florida/Associated Industries Insurance Services.

Kelly also served 21 years as a Marine Corps officer. Career highlights include Platoon Commander at Quantico Officers Candidate School, Battalion Commander at Recruit Depot Parris Island and adjutant for Third Marine Division in Okinawa, Japan. Additionally, Kelly has testified before the Senate Armed Services Committee and also appeared on CNN & Company representing Marine Corps matters. She retired from the Marine Corps as a Lieutenant Colonel.

Kelly graduated with a Bachelor of Arts degree, majoring in English Literature and Theology from Florida State University. She attended Marine Corps Officer Candidate School in Quantico, Va. and was commissioned a Second Lieutenant. While on active duty, she earned her Masters of Science Degree from Nova University in Psychology.

Scott Asher

Vice President Sales Operations

Scott Asher

Vice President Sales Operations

As Vice President of Sales Operations, Scott leads all Operations, including Billing and Collections, Fulfillment, Product Operations, Training, and the Concierge team that services our clients as an extension of the sales team. Scott works closely with the sales organization as well as all other functional areas that support the sales machine to ensure RentPath is hiring, training, equipping, and supporting the best sales force in the industry.

Scott joined RentPath in February 2010 from CitySearch where he was the Vice President of Inside Sales and Service. Prior to CitySearch, Scott worked for AT&T Advertising and Publishing and held several roles including Director of Internet Marketing and Director of Customer Care.

Scott graduated with a Bachelor of Arts degree in Politics from Rollins College and a Masters of Business Administration from The College of William and Mary.

Rob Sternot

Chief Corporate Development and Strategy Officer

Rob Sternot

Chief Corporate Development and Strategy Officer

Rob has been instrumental in leading and developing the corporate and product strategy, creating new business models, enhancing consumer content and partnering with as well as buying and selling multiple companies. He also oversees competitive and industry intelligence. Rob is focused on discovering opportunities both internally and externally through research and analytics, developing a strategy around these directives, and ultimately prioritizing and executing on the chosen initiatives.

Rob has worked at a senior level for all different types of organizations across various industries. His range includes experience with a family-owned private equity firm where he was focused on analyzing, buying, operating and strategically developing companies from $1M to $50M in revenue, to being employed by UPS, a Fortune 50 Company, in their Corporate Development Group. Rob has also worked in investment banking at First Analysis in Chicago, where he completed multiple transactions in industries primarily focused on outsourced services and information technology. In these past roles, his responsibilities have included M&A activities, capital raising, partnerships, product development, strategic planning, competitive intelligence, market segmentation and industry analysis.

Rob received his Bachelor of Arts from Baldwin-Wallace College and his MBA from the Goizueta Business School at Emory University.

Bill Bender

Vice President, Marketing

Bill Bender

Vice President, Marketing

As Vice President, Marketing for RentPath Bill is responsible for leading the B2C and B2B marketing, branding, communications, SEO/SEM and PR efforts for all RentPath brands.

An experienced marketing executive with a focus on business innovation and marketing differentiation, Bill joined RentPath in 2015. Over his career he has successfully created and launched numerous integrated marketing programs across multiple industries, including: B2B, B2C, Healthcare, Financial Services, Technology, Business Services, Automotive and more.

A graduate of the University of Arizona, Bill previously served as SVP Market Intelligence & Group Brand Director with The Morrison Agency has been recognized with Over 30 Industry Awards for Marketing Excellence.
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