October 25, 2019
Using social media to engage prospects

Three Sure-Fire Ways to Engage with Your Prospects on Social Media

Picture this: it’s the wee hours of the night and a prospective renter is googling […]
October 15, 2019

The Role of Multi-Touch Attribution in the Modern Renter Journey

Modern consumers are savvy shoppers. They often adopt a complex, multi-channeled strategy when contemplating a […]
October 1, 2019

Performance Marketing Solutions: Search, Display & Social

“Performance Marketing” is a catch-all phrase that refers to data-driven, ROI-focused digital advertising methods. These […]
August 30, 2019

Targeting for Facebook Ads: What’s Changing & Why?

As one of the greatest additions to a digital marketer’s arsenal, segmented targeting has been […]
April 23, 2019
First- and Third-Party Data: What's the difference?

First- and Third-Party Data: What’s the difference?

As more and more renters start their apartment searches online, social media advertising has become […]
March 27, 2019
Put your best foot forward with Reputation Management

Put your best foot forward with proactive reputation management

Many multifamily communities already understand how a positive online reputation attracts renters. According to J […]
February 22, 2019
Engage renters despite bad weather.

Working Through the Storm: Responding to Renters During Bad Weather

When bad weather strikes and your team has difficulty getting to the office, how will […]
January 31, 2019
Stay on the Shortlist

Stay on the Shortlist: Conquer These Three Renter Concerns

Renters take a multi-step journey to find a new apartment. They typically start by searching […]
December 5, 2018
What Renters Want: Three Points to Consider When Marketing Your Community

What Renters Want: Three Points to Consider When Marketing Your Community

For many renters, the process of finding a new home is both objective and subjective. […]
August 23, 2018
Updates to Facebook Business Tools

Save Time and Increase Leases with New Facebook Business Page Enhancements

Facebook has recently made some changes to their Facebook Business Pages that can help to […]