October 30, 2019

Why Bid on Brand?

PPC campaigns bring a whole new meaning to the question, “What’s in a name?” Many […]
October 28, 2019
Online Reputation as an Inbound Marketing Channel

The Secret Sauce to Online Reputation for Your Inbound Marketing Channel

Kick up your inbound marketing strategy with Community Reputation PRO from RentPath. When it comes […]
October 15, 2019

The Role of Multi-Touch Attribution in the Modern Renter Journey

Modern consumers are savvy shoppers. They often adopt a complex, multi-channeled strategy when contemplating a […]
October 1, 2019

Performance Marketing Solutions: Search, Display & Social

“Performance Marketing” is a catch-all phrase that refers to data-driven, ROI-focused digital advertising methods. These […]
May 25, 2017
Social media strategy beyond Facebook

Your Social Media Strategy: Thinking Beyond Facebook and Twitter

As a multifamily marketer, understanding your current and prospective residents is key to knowing how […]
May 10, 2017
Prospective renters seek updated amenities

Making small upgrades to amenities can attract new prospects, appeal to current residents

Today’s prospective renters are searching for homes in more sophisticated ways and prioritizing well-appointed units […]
April 27, 2017
Claiming Your Online Business Listings

Claiming your online business listings

The multifamily industry depends heavily on search engine traffic from local residential searches. Therefore, improving […]