Stop Wasting Time, Money, and Resources

Your Facebook and Instagram ads are only as good as the prospects who see them. Share your message with the wrong audience — an audience that’s too broad, too generic — and you’re throwing money away. Social Ads Express is the industry’s first and only hyper-targeted⁴, lead-generating social media ad program backed by our knowledge of who is actively searching for a new home near your community. The result? An unmatched ROI.

In fact, you would have to spend at least 50x more with another provider to get in front of the same number of in-market renters. Stop targeting irrelevant audiences and start reaching renters who are looking for a new home right now.

Target in-market renters

How Does Social Ads Express Work?

Social Ads Express is a fully automated service that turns your property’s information into a custom social media ad and delivers leads to your inbox or your lead management software. No tedious review cycles or design submissions needed - our eye-catching, mobile-optimized ads use your previously approved listing data to go live within 24 hours of your request.

Even better? We target your ads with RentPath’s first-party database of millions of in-market renters. This exclusive data means that nobody else can target your Facebook and Instagram ads to in-market renters like RentPath.

Plus, we capture leads seamlessly within Facebook and Instagram and deliver them directly to your inbox, CRM, or PMS - a better experience for both consumers and communities alike.

Target in-market renters

Stop Wasting Time, Money, and Resources

Your Facebook and Instagram ads are only as good as the prospects who see them. Share your message with the wrong audience — an audience that’s too broad, too generic — and you’re throwing money away. Social Ads Express is the industry’s first and only hyper-targeted⁴, lead-generating social media ad program backed by our knowledge of who is actively searching for a new home near your community. The result? An unmatched ROI.

In fact, you would have to spend at least 50x more with another provider to get in front of the same number of in-market renters. Stop targeting irrelevant audiences and start reaching renters who are looking for a new home right now.

Target in-market renters

How Does Social Ads Express Work?

Social Ads Express is a fully automated service that turns your property’s information into a custom social media ad and delivers leads to your inbox or your lead management software. No tedious review cycles or design submissions needed - our eye-catching, mobile-optimized ads use your previously approved listing data to go live within 24 hours of your request.

Even better? We target your ads with RentPath’s first-party database of millions of in-market renters. This exclusive data means that nobody else can target your Facebook and Instagram ads to in-market renters like RentPath.

Plus, we capture leads seamlessly within Facebook and Instagram and deliver them directly to your inbox, CRM, or PMS - a better experience for both consumers and communities alike.

Target in-market renters

Fast, Accurate Facebook and Instagram Advertising

Instead of waiting weeks, going through endless review cycles, and then relying on limited renter data to target your Facebook and Instagram ads, take advantage of Social Ads Express from RentPath. Your ad goes live within 24 hours using your listing details and targets in-market renters using RentPath’s proprietary first-party data set. Quickly get more leads for your community by getting in front of renters using the most popular social media sites.

¹Statista, "Facebook users by country"
²"Project Instagram” by Ipsos (Facebook-commissioned survey of 21,000 people aged 13–64 in AR, AU, BR, CA, DE, FR, IN, IT, JP, KR, TR, UK, US and aged 18–64 in Japan), Nov 2018.
³Statista, "Frequency of Facebook Use for U.S. Users"
⁴Social Ads Express utilizes RentPath’s database of actual renter visitors in order to target in-market renters in a non-discriminatory manner.
⁵Based on census.gov population statistics and RentPath’s 2021 Renter Survey data. Assumes a 12-month average lease duration, renter population that is 18+ years old and the same pricing offered across social ad providers.
⁶Techjury.com, How Much Time Do People Spend on Social Media in 2021?, June 2021