In the past, it may have been easy for a busy community manager to overlook social media or push it to the bottom of a long to-do list. However, social media has now become an essential part of a broader marketing strategy. More than just your community’s mouthpiece, social media is necessary for search engine visibility and connecting with both residents and prospects.
Here are five tips for acing your social media strategy:
Social media is a great way to share information about your community, engage residents, and start a conversation with prospects. With these five tips, you can create a plan that allows your social media strategy to work best for you.